Step-by-Step Guide to Creating a Marketing Plan That Works

Episode 75 August 17, 2020 00:34:28
Step-by-Step Guide to Creating a Marketing Plan That Works
RESTAURANT STRATEGY
Step-by-Step Guide to Creating a Marketing Plan That Works

Aug 17 2020 | 00:34:28

/

Show Notes

#75 - Step-by-Step Guide to Creating a Marketing Plan That Works

This is a big one... I'm sharing my Marketing Plan outline and walking your through all 8 sections:

  1. Strategic Summary
  2. The Challenge
  3. A Situation Analysis
  4. Market Segmentation
  5. Marketing Strategy (aka the Marketing Mix)
  6. Communications Strategy
  7. Projections
  8. Conclusion

Best of all, there's a freebie that goes along with this episode - a comprehensive outline that explains what each section is and how to successfully complete the Marketing Plan. This episode is packed with information, as is the PDF outline. To download that guide, click the link below: 

CLICK HERE TO GET THE MARKETING PLAN OUTLINE

THIS WEEK'S SPONSOR: The Table Rock QR Menu System (CLICK HERE)

Happy listening,
Chip Klose (Host of the Restaurant Strategy Podcast)

P.S. - The ONLY Restaurant Budget Template You'll Ever Need - CLICK HERE

Other Episodes

Episode 345

May 27, 2024 00:57:00
Episode Cover

Launching, Growing, and Franchising DIRTY DOUGH with Bennett Maxwell

#345 - Launching, Growing, and Franchising DIRTY DOUGH with Bennett Maxwell ***** This week's episode is brought to you by: KICKFIN Thousands of restaurants...

Listen

Episode 244

June 08, 2023 00:26:23
Episode Cover

How Much Should You Spend on Your Marketing

#244 - How Much Should You Spend on Your Marketing?   ***** This week's episode is brought to you by: TRIPLESEAT Revolutionize your private event...

Listen

Episode 22

July 22, 2019 00:42:50
Episode Cover

Capturing Great Food Photography

#22: Capturing Great Food Photography This week's episode is all about photography... specifically Food Photography. It's a big part of how I make my...

Listen