A Unique Approach to Differentiation with Grant Fry

#249 - A Unique Approach to Differentiation with Grant Fry

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This week's episode is brought to you by: KICKFIN

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Bean-to-Bar Chocolate is all the rage these days. Who needs a $2 Hershey bar when you can find a $12 bar just in the next aisle? Taste Chocolate entered this very saturated market a few years back and has found a very interesting way to differentiate themselves from the hundreds of competitors. On today's episode we talk to the head chocolatier, Grant Fry, to understand exactly how they're creating separation in the market. 

Oh yeah, and they're also gearing up to expand the cafe concept that's attached to their factory and tasting room. A whole lot to learn from today's conversation! 

IMPORTANT LINKS:

Taste Chocolate: https://taste-chocolate.com/

Taste Cafe & Store: https://havetaste.com/?_ga=2.122934414.441969879.1686263075-1076813163.1680543068

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