Why should I eat at your restaurant instead of the one down the street?
Because you’re "better"?
Better in what way? And says who? And when did they decide that? And what criteria did they use to make their decision? Using "better" as an argument to attract customers is a trap that a lot of marketers fall into and I want to show you specific ways to avoid it.
This week's episode is the third and final installment of the Positioning Trilogy... three episodes all about how you can successfully position your product in the minds of your customers.
#262 - Understanding the Power of PR ***** This week's episode is brought to you by: TRIPLESEAT Revolutionize your private event planning with Tripleseat's...
#344 - The What, Why, and How of PROFIT ***** This week's episode is brought to you by: MARQII Marqii is your one-stop-shop for...
#346 - The Connection Between Marketing and Creating Culture ***** Join us in St. Louis, July 14-16, for the P3 PROFITABILITY SUMMIT: https://www.chipklose.com/events/ticket-p3-profitability-summit *****...
