Why should I eat at your restaurant instead of the one down the street?
Because you’re "better"?
Better in what way? And says who? And when did they decide that? And what criteria did they use to make their decision? Using "better" as an argument to attract customers is a trap that a lot of marketers fall into and I want to show you specific ways to avoid it.
This week's episode is the third and final installment of the Positioning Trilogy... three episodes all about how you can successfully position your product in the minds of your customers.
#27: Great Marketing Starts with Great Leadership This is the first in a 3-episode arc all about Leadership, Staffing, and Management -- three areas...
#108 - INTERVIEW with David Schneider, Director of Ops at Portale Restaurant This week's episode is brought to you by: BENTOBOX BentoBox is a...
#172 - Integrating Hospitality and Tech with Popmenu Co-Founders, Brendan Sweeney and Tony Roy ***** Ready to learn more about the Restaurant Accelerator Group...